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New London is located southeast of Tyler on Hwy 42 near Henderson, in Rusk County.

In 1930 Columbus M. (Dad) Joiner drilled the first well in the East Texas oilfield a few miles from the community, making it a boomtown. During the 1950s oil companies changed their objectives. The East Texas oilfield began to decline. In the New London area, the drilling of wells was replaced by the care of pipelines and the installation of pumps.

The population level remained relatively stable-899 in 1970 and 942 in 1980. Many residents were retired oilfield workers or had jobs with oilfield service companies, the nursing home, or West Rusk High School. In the early 1990s New London had twenty-six businesses and a population of 916.

History London Museum and Tea Room |

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02/23 Coming to The area
Texas Shakespeare Festival Kilgore TX June27-July28 The Texas Shakespeare Festival employs high caliber actors, designers, and directors from throughout the nation.
Hope Watermelon Festival Hope AR August9-11 Watermelon Olympics, melon judging and auction, watermelon eating contest, seed spitting contest, melon toss, antique engine show, entertainment and SW Arkansas' largest arts and crafts show.
Dallas Greek Food Festival Dallas TX September27-29 The Greek Food Festival supports Holy Trinity Greek Orthodox Church's ministries, community outreach, and youth programs.